Services

Unleashing the potential of businesses, teams and individuals through tailored leadership, culture and business coaching

01.

Business Performance & Strategy

We help businesses to gain clarity on what matters, developing and embedding compelling strategy that drives business performance. We measure performance and provide ongoing advice and coaching to achieve key goals and milestones focused on growth.

  •  We get under the hood to understand what drives a business, how they do things, their values and what’s expected from their people

  • Vision and purpose are transformed into strategy, including establishing and tracking business goals, key result areas and success measures

  • The result is a company with a focused strategy that drives how they operate and deliver value, ultimately unleashing their full potential

02.

Governance Services

Individual coaching and board facilitation that builds capability, collaboration, and trust, allowing directors and boards to lead their organisations strategically and with an eye on the future.

  • We start by building an understanding of director and board obligations and responsibilities, serving as a key foundation for success.

  • Using frameworks and tools, we assess team members to understand how they think, communicate, and interact, and facilitate the broad to transition to working cohesively.

  • We provide guidance to set board agendas that align with strategic objectives with aligned performance targets that drive business success.

  • We build a strategic mindset among directors, encouraging them to think beyond tactical operations and harness the board's collective wisdom for effective governance.

03.

Leadership Development & Succession Advisory

We specialise in individual leadership development coaching, mentoring, and succession advisory services, supporting founders, business owners, and senior leaders to enhance their leadership capability, facilitate smooth successions, and drive organisational success.

  • Our coaching methodology empowers leaders to understand their strengths, develop essential skills, and confidently lead teams and organisations towards high-performance outcomes and personal fulfilment.

  • Using proven frameworks and assessment tools, we evaluate leadership dynamics within the organisation, facilitating effective leadership styles, and promoting cohesive teamwork.

  • Where succession is a requirement, we begin by establishing a thorough understanding of leadership roles and responsibilities and lay a strong foundation for effective succession planning.

04.

Team Alignment & Performance

Facilitated approaches that build closely aligned and highly collaborative teams, with strong partnerships and trust. Throughout the process, we develop a clarity of purpose and direction, whilst measuring progress towards a high performance culture.

  • We start thinking and working as a team, beginning with role clarity, effective communication and working together to create successful outcomes

  • Using frameworks and tools, we assess team members to understand how they think, communicate, and interact

  • We progress teams through key stages of team development, incorporating exercises that build trust and achieve exceptional outcomes

Start unlocking your potential now 

Book a FREE 30 minute client discovery meeting to learn more about Beyond Potential’s business performance advisory services

Testimonials

  • Michael Dane – Founder & Director – Airlab

    “Elliot was instrumental in taking Airlab to the next stage of its success, including navigating the organisation through an important leadership transition, whilst ensuring the business stayed true to its values and principles. Working with our Senior Leadership Team and supporting the Board of Directors, I personally appreciated Elliot taking the time to fully understand the business and I know he is as excited and invested in Airlab’s success as I am. Elliot is a firm fixture on our journey as we continue to flourish, and his business planning acumen in financials, strategy and performance will be a huge advantage as we navigate the next stage of our growth.”

  • Jeremy Shanahan - Managing Director - YOU Travel

    “I highly recommend Elliot. He has been vital in developing solutions to challenging issues, promoting clarity, and building confidence to successfully manage these challenges. Elliot’s support was particularly crucial during the onset of the COVID-19 pandemic, as he provided invaluable advice that greatly contributed to the sustainability of our business. Moreover, Elliot challenges me to think about the future and plan for it, despite the uncertainty we face. He is not only a great listener and problem solver but is also genuinely interested and knowledgeable.”

  • Jason Capstick – General Manager - Airlab

    “Elliot has played a key role in my career development for the last three years and has enabled and supported me to reach senior leadership level and exceed my goals. He has unlocked my potential beyond what I thought was possible, building my confidence as a leader. By asking insightful questions and pushing me in a supportive way, Elliot took me out of my comfort zone to achieve my goals. Not only did he support my transition to General Manager, but he also helped me to establish a strategy, framework, mission, and values that the entire business can embrace and deliver as a team.”

  • Charlotte Church - Director / Owner - A Little Bit Digital

    “I've recently had the pleasure of working with Elliot from Beyond Potential, and I can't recommend his services highly enough! As the founder of A Little Bit (a digital marketing agency), like many, was in need of clarity, direction, and a solid business plan to drive growth and take things to the next level. I'm so glad I engaged Elliot's services and recommend to others in the same position.”

  • Carol Fraser - Director / Owner- Fraser People

    “Elliot has an incredible depth of experience, where he combines his passion for people with his business experience to help others achieve their best. He is truly genuine and takes the time to get to know those around him. Whether you are an individual leader, executive, board member, team, or business looking to reach peak performance, I highly recommend Elliot.”

  • Lance Wilkie - Director / Owner - First Fix Electrical

    “Booking a goal-setting session with Elliot was a game changer for me and my business. As the director and owner, I was feeling stagnant and lacking direction. Elliot's expertise and guidance proved to be exactly what I needed.

    Elliot's relaxed and encouraging style made the experience enjoyable. I highly recommend Elliot to anyone seeking clarity and business growth.”

  • Vicki Evans - Director / Owner - VE Coaching

    “Working with Elliot was an incredible experience. Through his expertise, I gained clarity and direction to evolve my coaching practice and business. Elliot puts people at the heart of his work and supports you to find practical solutions that truly work.

    His guidance in business planning, strategy, financials, and commercial acumen was invaluable. Elliot took the time to understand my goals, pain points, and aspirations, providing tailored advice that addressed each of these areas. He helped me work through obstacles I'd been facing so I could focus on what truly matters.

    Elliot's deep understanding of his clients and ability to provide practical solutions is unmatched. I highly recommend him to anyone looking to elevate their own leadership capability or business performance.”

  • Jon Harding - Owner - Design Factory

    “Working with Elliot has been a really positive experience. He is an expert high-performance coach, who has helped me transform in many aspects! Through his tailored guidance, I gained clarity in my career progression; unlocking my hidden potential. Elliot's insightful coaching and support enabled me to break free from some of my self-imposed limitations. It helped me discover a newfound confidence in myself and set more challenging business goals.His authentic and genuine approach is complemented by his pragmatic mindset and deep commercial acumen. Beyond professional growth, Elliot's impact extended to enhancing my overall well-being and professional business relationships. If you are seeking a life-changing high-performance coach, I highly recommend choosing Elliot from Beyond Potential.”

  • Ben Parsons – Director / Owner – Bison & Wolf

    “Elliot led me through a coaching development programme using Human Synergistics. Together, we focused on setting clear goals to build my confidence and capability as a leader. Through Elliot’s support and mentoring, I transitioned from senior leadership level into the Executive team. Elliot is a natural leader himself, with a constructive style that helps ensure his clients reach their potential.”

  • Catherine Jones - Coaching Client

    “Elliot recently supported me during my transition into a new leadership role, which marked a significant step in my career. Coming from operationally focused roles, I found his guidance to be invaluable in enhancing my capabilities as I assumed greater responsibility. Elliot's expertise in operations, strategy, and people management proved indispensable when navigating challenging team situations, enabling me to lead with confidence. His insightful advice, coupled with a pragmatic outlook, played a pivotal role in developing a clear and actionable strategy for my business operations. Thanks to his exceptional support and expertise, I now feel empowered and well-equipped to tackle any leadership challenge that may arise. I highly recommend Elliot for his invaluable assistance.”

  • Nicki Capstick - Finance & Admin Manager - Airlab

    “Description goes hereI highly recommend Elliot to any organisation seeking a passionate professional who can create certainty and deliver positive results. Working with him has been a remarkable experience for our team, and I am personally grateful for his expertise and guidance.

    His engaging style, coupled with his extensive business knowledge and commercial acumen, has been instrumental in helping us develop an inspiring vision, mission, and values statement. As a result, our team's engagement has significantly increased, and we now have a clear sense of purpose.

    Furthermore, Elliot's support in developing our financial reporting has provided us with invaluable insights that have facilitated strategic decision-making.”

  • Mike Booth - Alliance Project Director – Eastern Busway Alliance

     “Elliot was instrumental in leading the implementation of our high performance and coaching structure, successfully bringing together five different organisations together as one team. As a key member of the Eastern Busway Alliance leadership team, Elliot’s support and organisational knowledge ensured an alliance culture and people-centric focus during discussions and key decisions. Comfortable with presenting at Board and Executive level, Elliot formed a strong, professional and trusting relationship with the team and people across the participating alliance organisations.”

  • Clare Horrobin - Director & Founder - Horrobin Learning

    “Elliot has the ability to take the complex parts of a business and create a clear and exciting pathway for any business. His ability to ask the right questions and connect with everyone along the way means that he's able to create a business strategy that is just right for you, your team and your business. Alongside this, he provides exceptional coaching services, always with the ability to ask the right question and the right time to get the breakthrough you're needing to elevate yourself or your business. AND - he genuinely cares about the people he is working alongside.”

  • Jeremy Mossman - General Manager - Green Air

    “In a very short space of time, Elliot has been able to provide clarity and direction to our business which is looking to unlock its full potential. He has provided invaluable guidance and coaching not only through meaningful discussion but tangible personal and professional goals. His ability to listen to understand, and then provide solution-focused recommendations, suggestions and pathways forward has given us the direction required to accelerate strategies.

    What I found very beneficial was Elliot's ability to cut through the noise, find what was truely important to me, and simplify the ability to strategise and achieve. I have worked with a lot of business coaches, have attended many leadership sessions and found my time with Elliot up there with the best.”

  • Sam Goodard - Director - Goddard Electrical

    “When you dive into your own business, your head is deep in the detail and the operational side. There’s little bandwidth to come up for air and see what’s around you. Elliot’s coaching led me to focus on the bigger picture, giving me the confidence to make more strategic decisions, while challenging and encouraging me to grow at a faster pace than I thought possible. Elliot’s business support was exactly what I needed to drive my business forward.”